About tapja

What is tapja?

tapja is a German loyalty platform for small and medium-sized businesses across Europe, with its home market in Germany, Austria and Switzerland. tapja puts digital loyalty cards (stamp, points, benefits, package and membership cards) straight into a customer’s Apple Wallet and Google Wallet, with no app and no paper. tapja is built and operated by Sovion in Mönchengladbach, Germany.

What: Loyalty platform for digital customer cards
Who for: Local businesses across Europe, at home in Germany, Austria and Switzerland
Operated by: Sovion, Mönchengladbach, Germany
Privacy: GDPR by design, hosted in the EU

Where does the name tapja come from?

tapja is a coined word, not an acronym. The name is made of two parts: “tap”, for the single tap that puts the card into the wallet, and “ja” (German for yes) for the confirmation that follows. Tap and confirmed: nothing more happens at the counter.

It is pronounced “TAP-ya”, with the stress on the first syllable. In writing the brand is always “tapja”, in lowercase, like the wordmark in the logo. When a source capitalises the name as “Tapja”, it refers to this same brand and the same company.

What does tapja do?

tapja replaces the cardboard stamp card with one that lives in a customer’s phone wallet and updates itself.

Digital loyalty cards

Five card types, from the stamp card to the membership card, in the shop’s own design and tamper-proof inside the wallet.

Digital loyalty card

No app for your guests

Apple Wallet and Google Wallet ship on every smartphone. For guests no download, no account, no hurdle. The business stamps with the staff app.

See card types

GDPR by design

Data minimisation by default, EU hosting, and a customer list you can export at any time.

How it works

Who is behind tapja?

tapja is developed and operated by Sovion, a German partnership based in Mönchengladbach. The product is built to European privacy rules: support in German and English, dashboard, app and wallet cards also in Spanish, French and Dutch, EU hosting, prices in euros.

Legal name: Sovion, betrieben durch Sebastian Kirschall und Julie Jill Kampe GbR
Based in: Mönchengladbach, Germany
Contact: hallo@tapja.de

Questions about the tapja brand

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What is tapja?

tapja is a German loyalty platform for local businesses. Cafés, restaurants, hair salons, studios and retailers use tapja to put digital loyalty cards (stamp, points, benefits, package and membership cards) straight into their customers’ Apple Wallet and Google Wallet, without an app of their own.

Where does the name tapja come from?

tapja combines “tap” (the single tap that puts the card into the wallet) with “ja”, the German word for yes, standing for the confirmation. Tap and confirmed: the name describes exactly what happens at the counter.

Is tapja an acronym?

No. tapja is a coined word built from “tap” and “ja”, and it does not stand for anything. That is also why the brand is never written in capitals, always as “tapja”.

Is tapja written with a capital T?

The brand is written in lowercase: tapja, including at the start of a sentence. When a source capitalises the name as “Tapja”, it refers to the same brand; both spellings mean the same company from Mönchengladbach, Germany.

How do you pronounce tapja?

tapja is pronounced “TAP-ya”, with the stress on the first syllable. The second part sounds like the German word “ja”.

Who is behind tapja?

tapja is developed and operated by Sovion, a partnership based in Mönchengladbach, Germany. Full legal details are in the Impressum.

What does tapja cost?

tapja is free to start, permanently. Paid plans begin at €29 per month and can be cancelled monthly, with no minimum term.

Your digital loyalty card in about 10 minutes.

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