4 to go until a free coffee
Paper vs. Tapja
The cardboard stamp card has had its day.
Stamp cards work until the customer loses them, forgets them, or you never find out whether they come back. Here you see honestly what the digital card does better and where paper still works.
Free forever · no app for your customers · ready to go in 10 minutes
Stempel
7 von 10 Stempel
Café Sonnig
Name
Mara L.
Prämie
Free coffee
#10472
Paper or Tapja, line by line.
Same reward, same goal, loyal guests. You just reach it measurably more easily with the digital card.
Always with you
Restocking
Customer data
Winning guests back
Overview
Protection against misuse
Occasion marketing
Promotions
Environment
Effort for the team
When paper is fine.
Paper cards are cheap, familiar and need no smartphone. For a weekly market stall that does not need to recognise anyone again, that is enough. But as soon as you want to build, win back or understand regulars, paper reaches its limits.
And the most common objection, "but digital costs money", is not true: Tapja is permanently free for up to 30 cards and runs on the phone your team already has.
The hidden costs of the cardboard card.
Lost cards = lost repeat visits
Every misplaced card is a guest who loses their progress and comes back less often.
Reprints and design over and over
New batch, new print, new layout. Small amounts that add up year after year.
No way to win inactive guests back
Anyone who has not been there for three months stays away. Paper cannot remind anyone.
No data = marketing flying blind
Without knowing who comes and who goes, every campaign stays a guessing game.
Switching is easy.
Already using stamp cards? Perfect, your rule stays the same (e.g. "10 = 1 free"), just better. In about 10 minutes the digital version is live, and you can run both in parallel for a while.
How the setup worksSee the loyalty card for your industry
Does loyalty pay off? Stats & studies
Questions about switching.
Is switching worth it if my cardboard cards work?
Do I have to change my reward rule?
Do my guests need an app for this?
Can I run both systems in parallel?
What does the switch cost me?
Turn your cardboard card into a card for the wallet.
Estimate your potential extra revenue.
Just tell us what you know: your customers per month and the average spend. We put the rest into an honest scenario.
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Regulars don’t just come back more often, studies show they also spend more than walk-in customers.
Estimate based on your inputs and common assumptions, not guaranteed values. How many guests join in and come back more often depends on your offer and programme.