Status
Gold status
Studio Lumi
240 Points
Points
Mitglied
Mara L.
#10472
Tapja for beauty & wellness
VIP treatment for your regulars.
Premium treatments, infrequent visits. Tapja gives clients a reason to return: loyalty points, loyalty tiers (from Home Base) and birthday vouchers in the wallet, no app.
Free forever · no credit card · live in 10 minutes
Bald Belohnung
Sound familiar?
From frustration to fix.
High-priced, but infrequent visits.
Loyalty tiers (from Home Base) reward loyalty and lift the frequency.
No incentive to return.
Points and a birthday voucher give one.
Client data is scattered everywhere.
All neatly in a GDPR-compliant CRM.
How it works
Up and running in three steps.
1
Design the card
Pick a card type, set your logo and colors, define the reward rule, for example "Points per treatment → Bronze, Silver, Gold.". The live preview shows instantly how the card looks in the wallet.
2
Onboard customers
The customer taps an NFC tag at the counter or scans a QR code and adds the card to their wallet with one tap. Done, no app.
3
Collect & reward
One tap is all it takes: the balance updates automatically on the card, and when a reward is reached a wallet notification lands on the phone.
Example program
What your Beauty & Wellness program could look like.
Points per treatment → Bronze, Silver, Gold.
A points card with loyalty tiers for the wallet, with real perks at each level, plus a birthday voucher. Loyalty tiers from Home Base.
Recommended: Points card with loyalty tiers
Digital vs. paper stamp card compared Digital loyalty cards: the complete overview
Status
Gold status
Studio Lumi
240 Points
Points
Mitglied
Mara L.
#10472
The right features
Features that fit Beauty & Wellness.
Four building blocks that make your program work from day one.
Points + loyalty tiers
Bronze, Silver, Gold with real perks (from Home Base).
Birthday & win-back automation
Voucher and reminder run automatically.
Membership card
For treatment subscriptions.
Clean consent
Sensitive data handled GDPR-compliant, with separate marketing consent.
0 min
until your program is live
0 wallets
Apple & Google included
€0
to get started, no card needed
0 %
GDPR-compliant, servers in the EU
GDPR No app, GDPR-compliant, servers in the EU.
A day with Tapja
How it feels in everyday life.
After her fifth treatment your client reaches Gold, and unlocks an exclusive perk. On her birthday a voucher is waiting automatically.
Photo placeholder, warm Beauty & Wellness scene
From €0, free forever for up to 30 cards.
Free · €0Local favourite · €29Loyalty heroes · €59
FAQ
Common questions about Tapja for Beauty & Wellness.
Can I model VIP/loyalty tiers?
Yes, with points and tiers like Bronze/Silver/Gold. Loyalty tiers are available from Home Base; points and rewards come with every plan.
Does it work for nail and beauty studios too?
Yes, for nail studios, beauty studios and wellness spas, with loyalty points, loyalty tiers (from Home Base) and a birthday voucher in the wallet, no app.
What about data protection?
GDPR by design: data minimization, EU hosting, separate marketing consent.
Do my customers need an app?
No. The card lives right in Apple or Google Wallet. Both are already on the phone. No download, no login.
How does the card get onto the phone?
Via an NFC tag at the counter or a QR code: tap or scan once, "Add to Wallet," done. The card is on the phone in seconds.
Is it GDPR-compliant?
Yes, GDPR by design: data minimization, servers in the EU and a separate marketing consent. The card even works anonymously.
Get your first beauty card into the wallet.
More industries