Status
Points card
Blockhaus Boulder
9 points
points
Member
Mara L.
#10472
tapja for climbing gyms
Not everyone wants a contract. They still come back.
Between a day pass and an annual contract sits a gap: the people who come every other week. A card in the wallet rewards exactly those, with no app for your guests.
Free forever · no credit card · live in 10 minutes
Sound familiar?
From frustration to fix.
Between day pass and contract there is nothing.
The points card rewards exactly the casual climbers.
Mornings the gym is empty, evenings everyone crowds in.
A morning offer shifts visits into the free hours.
After the course you lose the beginners again.
They get the card during the course and stay reachable.
How it works
Up and running in three steps.
Design the card
Pick a card type, set your logo and colors, define the reward rule, for example "A point per visit, the 10th entry free.". The live preview shows instantly how the card looks in the wallet.
Onboard customers
The customer scans the QR code at the counter and adds the card to their wallet with one tap. Done, no app for your guests.
Collect & reward
One tap is all it takes: the balance updates automatically on the card, and when a reward is reached a wallet notification lands on the phone.
Example program
What your bouldering & climbing gyms program could look like.
A point per visit, the 10th entry free.
A points card for the wallet for everyone without a contract. Plus a morning offer and a greeting for those who have been away.
Recommended: Points cardDigital vs. paper stamp card compared Digital loyalty cards: the complete overview
Status
Points card
Blockhaus Boulder
9 points
points
Member
Mara L.
#10472
The right features
Features that fit bouldering & climbing gyms.
Four building blocks that make your program work from day one.
Points per check-in
One tap at reception, the balance sits in the wallet.
Offers for off-peak
Fill mornings, each offer with its own run time.
Wallet notice
"1 visit to your free entry".
Win-back
Anyone away for six weeks gets a nudge.
New in tapja
Four things that take work off your hands.
Self-stamping at a stand from Favourite Spot
Guests collect the stamp themselves at a QR or NFC stand when nobody at the counter has a second.
Guests refer guests All plans
Your regulars share a personal code. Once the new guest actually visits, both get a bonus. Switch it on when you want to.
Live view All plans
See what is happening at the counter today, in the dashboard and in the app: stamps, redemptions and new cards, updated as you watch.
Milestone rewards All plans
A free croissant after five stamps, the coffee after ten: up to five rewards on one card keep guests motivated along the way.
10 min until your program is live
2 wallets Apple & Google included
€0 to get started, no card needed
EU server location, privacy built in from day one
No app for your guests, GDPR-compliant, servers in the EU.
A day with tapja
How it feels in everyday life.
A student climbs every other week and wants no contract. Paying for the day pass, he scans the QR code at reception and the card lands in the wallet, with no app of his own. Your team taps the point for the check-in in the staff app. In February the mornings are empty, so you send "Before 2pm: day pass 25% off" to everyone between 3 and 15 points. He has Tuesdays free and comes in. At the tenth point entry is free, redeemed right at reception, and the card starts over.
From €0, free forever for up to 30 cards.
Free · €0Favourite Spot · €29Home Base · €59
Free guide
When does a stamp card start to pay off?
Two pages with the arithmetic: contribution margin per visit, monthly cost, and the number of extra visits at which the card pays for itself. In return for signing up to our emails; one click unsubscribes.
Common questions about tapja for bouldering & climbing gyms.
Question not listed?
Write to us, a person will answer.
Does the card compete with my contracts?
No, it closes the gap below them. Anyone climbing weekly takes a contract anyway. The card picks up the people who come every other week and for whom a contract never paid off; until now they were anonymous day passes to you.
Is this a digital multi-visit pass?
Yes, with the package card (from the Home Base plan): your guests buy ten entries upfront at your counter, for example, and the card in their wallet counts down with every visit. Payment happens at your place; tapja processes no money and keeps no stored value, only the units. Alongside it, the points card can count visits and unlock a reward at a threshold.
Can we keep course participants with it?
That is exactly what the last day of the course is for: hand out the card, first point on it. After that participants stay reachable instead of quietly disappearing once the course ends.
Who awards the point?
Whoever is on reception. Every person has their own account with a PIN in the staff app, and every point appears in the activity log with time and name. Nobody can award themselves points unnoticed.
Do my guests need an app?
No, your guests need no app. The card lives in Apple or Google Wallet, already installed on every smartphone. Your team works with the staff app, or with no installation at all right in the browser at reception.
Do my customers need an app?
No. The card lives right in Apple or Google Wallet. Both are already on the phone. No download, no login for your customers.
How does the card get onto the phone?
Via the QR code on the counter stand: scan once, "Add to Wallet," done. The card is on the phone in seconds.
Is it GDPR-compliant?
Yes, GDPR by design: data minimisation, servers in the EU and a separate marketing consent. From your guests you need a name and an email, nothing more.
Get your first climbing card into the wallet.
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