Points card
Little Paws
140 Points
Points
Member
Mara L.
#10472
tapja for pet supplies
Loyal pet owners who always come back.
Food runs out regularly. That’s exactly where tapja helps. Reward every purchase, remind owners to reorder and win out against online shops. Through the card in the wallet, no app for your guests.
Free forever · no credit card · live in 10 minutes
Sound familiar?
From frustration to fix.
Pet owners reorder food online.
Loyalty points and reminders keep them with you.
No attachment to your shop.
Points and advice build closeness.
Offers reach too few people.
A push brings them to the next promotion.
How it works
Up and running in three steps.
Design the card
Pick a card type, set your logo and colors, define the reward rule, for example "Points per purchase → €10 voucher at 100 points.". The live preview shows instantly how the card looks in the wallet.
Onboard customers
The customer scans the QR code at the counter and adds the card to their wallet with one tap. Done, no app for your guests.
Collect & reward
One tap is all it takes: the balance updates automatically on the card, and when a reward is reached a wallet notification lands on the phone.
Example program
What your Pet supplies program could look like.
Points per purchase → €10 voucher at 100 points.
A points card for the wallet, plus a reorder reminder for food.
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Points card
Little Paws
140 Points
Points
Member
Mara L.
#10472
The right features
Features that fit Pet supplies.
Four building blocks that make your program work from day one.
Loyalty points per purchase
Every purchase earns points toward a voucher.
Reorder reminder
A timely nudge for food and litter.
TODAY offer
A push brings customers to the next promotion.
Birthday greeting for the pet
A loving greeting, fully automatic.
New in tapja
Four things that take work off your hands.
Points per euro from Home Base
Points by spend instead of per visit, handy when baskets vary in size.
Loyalty tiers from Home Base
Bronze, silver, gold for points and benefits cards, with perks for each tier.
Guests refer guests All plans
Your regulars share a personal code. Once the new guest actually visits, both get a bonus. Switch it on when you want to.
Tax report for your accountant All plans
Every reward handed out lands in a list for your tax advisor automatically, ready to export whenever you need it.
10 min until your program is live
2 wallets Apple & Google included
€0 to get started, no card needed
EU server location, privacy built in from day one
No app for your guests, GDPR-compliant, servers in the EU.
A day with tapja
How it feels in everyday life.
A customer buys the same sack of dry food every four weeks. On the first purchase she scans the QR code at the register, and from then on she collects points per purchase, 140 on the way to a €10 voucher. Shortly before the sack runs out, the card reminds her to restock, before she orders online instead. A greeting for her dog birthday arrives from a rule you set up once. When redeeming, your team sees in the staff app straight away which voucher is open.
From €0, free forever for up to 30 cards.
Free · €0Favourite Spot · €29Home Base · €59
Free guide
When does a stamp card start to pay off?
Two pages with the arithmetic: contribution margin per visit, monthly cost, and the number of extra visits at which the card pays for itself. In return for signing up to our emails; one click unsubscribes.
Common questions about tapja for Pet supplies.
Question not listed?
Write to us, a person will answer.
How do I compete with online pet food shops?
With two things a mail-order business does not have: advice in the shop and a reason to restock with you specifically. Points that stay put and a reminder at the right moment are the answer to the subscription model of online shops.
Do my customers have to install anything?
No, your customers install nothing. Their card lives in Apple or Google Wallet, which is already on the phone. You yourself use the staff app at the register.
Can I remind people to restock?
Yes, on a rhythm you set. Four to six weeks is common for dry food; the message goes to the wallet and therefore to the lock screen.
What about customers with several pets?
They simply keep collecting on one card, because the points hang on the purchase, not on the animal. For the birthday greeting you take whichever pet comes up most often in the shop.
Points per euro or per purchase?
Per euro fits better, because there is a big price gap between a sack of food and a toy; awarding by amount belongs to the larger plan (from Home Base). Otherwise the big purchase is worth no more to your customers than the small one.
We are a pet specialist shop. Is this the same page?
Yes. Pet shop, pet specialist and pet supplies all mean the same thing here: the shop where food and accessories are bought. If instead you run a zoo or wildlife park and sell admission, there is a separate page for that.
Do my customers need an app?
No. The card lives right in Apple or Google Wallet. Both are already on the phone. No download, no login for your customers.
How does the card get onto the phone?
Via the QR code on the counter stand: scan once, "Add to Wallet," done. The card is on the phone in seconds.
Is it GDPR-compliant?
Yes, GDPR by design: data minimisation, servers in the EU and a separate marketing consent. From your guests you need a name and an email, nothing more.
Get your first pet supplies card into the wallet.
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