Stamps
Café Sonnig
Name
Mara L.
Reward
Free coffee
#10472
APPLE WALLET
The loyalty card in Apple Wallet.
Your guests tap “Add to Apple Wallet” once, and the card sits next to their boarding pass and payment card. No app, no account, no password (on the guest side). Your team stamps with the staff app.
iPhone & Apple Watch · no guest app · GDPR-compliant
9:41
Friday, 14 March
Walletnow
Just 1 stamp to your free coffee
Example view for Apple Wallet, Google Wallet looks slightly different.
In short
- Apple Wallet ships with every iPhone and cannot be uninstalled, so there is nothing to download.
- The card is a signed pass in the PassKit format. It cannot be forged or casually copied.
- Stamps and points update on their own. Your guests never have to open the card for that.
- Anyone wearing an Apple Watch has the card on their wrist, handy at the counter.
HOW IT WORKS
How the card gets onto the iPhone.
From the sign on your counter to a finished card takes a few seconds.
Scan the QR code
The Camera app reads the QR code directly, no extra scanner needed. Your guest just points the camera at the stand on the counter.
Camera app is enoughA quick confirmation
A lightweight page shows a preview of your card. It asks for a name and an email; the birthday is voluntary.
name and email“Add to Apple Wallet”
One tap on the black Apple button. iOS shows the pass, a second tap on “Add” files it away.
one tapDone, and there to stay
The card now lives in the Wallet app. Next visit, your guest pulls it up like a boarding pass, your team scans, the stamp lands.
no login
UNDER THE HOOD
What actually happens.
For everyone who wants the detail, or has to explain it to their IT.
- Pass format
- Apple PassKit (.pkpass), pass type “Store Card”
- Signature
- Every pass is signed with an Apple certificate; tampering invalidates it
- Updates
- Pushed via Apple’s APNs; the iPhone fetches the new pass state as soon as it is ready
- Onboarding
- QR code on the counter stand, scanned with the Camera app
- Barcode on the card
- QR, Code 128, PDF417 or Aztec, matching the scanner you already own
- Devices
- iPhone on iOS 15 or later, Apple Watch syncs automatically
NOTICES
The lock screen, honestly explained.
Apple Wallet can surface a card on the lock screen when it is currently relevant. Plenty of vendors make a lot of noise about this channel, so here is the sober version.
- When the card state changes (new stamp, reward unlocked), the card updates and your guest sees it the next time they glance at their phone.
- When a reward is due, it says so on the card itself, so nobody has to keep count.
- iOS can show text changes on the card as a brief notice without your guest opening the Wallet app.
For context Worth being clear about: location-based lock screen notices are driven by iOS itself, using the places stored in the pass. That is not a push from tapja and it cannot be scheduled like an ad slot: your guest decides in iOS settings whether they want it at all.
POSSIBLE & NOT POSSIBLE
What Apple Wallet can do.
And where the platform deliberately draws a line. Both belong in the picture.
Works
Your branding
Logo, colours and reward text are yours. Apple sets the base layout, which is why the card always looks native. Every notification shows your logo on the lock screen, not ours.
Works
Your own card identifier
Every business gets its own card identifier with Apple. So your card does not stack up in your guests’ wallet with those of other tapja businesses; it stands on its own, as your brand.
Works
Automatic updates
New stamp, new status: the card in the wallet follows along without anyone doing anything.
Works
Apple Watch
The card reaches the watch with no extra step. At the counter that is often quicker than the phone.
Works
Works without an account
For your guests no login, no password, no app, just a name, an email and one confirmation by mail.
Does not work
No free-form marketing pushes
Apple Wallet is not a newsletter channel. Notices follow the card state, not a campaign calendar.
Does not work
No custom layout
Typeface, arrangement and card shape come from PassKit. Anyone needing total design freedom needs their own app, with everything that entails.
10 min until your program is live
2 wallets Apple & Google included
€0 to get started, no card needed
EU server location, privacy built in from day one
Common questions about Apple Wallet.
Question not listed?
Write to us, a person will answer.
Do my guests need an app for Apple Wallet?
No. Apple Wallet is installed on every iPhone out of the box and cannot be removed. Your guests tap “Add to Apple Wallet” once, and that is the entire process.
What happens when my guest gets a new iPhone?
The card comes across with the iCloud backup. If it is ever missing, another scan of the QR code is enough, because the stamp balance sits with you, not on your guest’s handset. Anyone who lost the card entirely opens “My status” in the browser, confirms with a one-time code sent to their email, and gets it back.
Can I see who has my card in their wallet?
Your dashboard shows every card with its name, balance and last visit. Beyond the required details you only see what your guest added voluntarily, such as the birthday, and that solely for the birthday campaign.
What about Android guests?
They get the same card in Google Wallet. You maintain one programme and both platforms are covered. There is no separate administration.
Do my customers need an app?
No. The card lives right in Apple or Google Wallet. Both are already on the phone. No download, no login for your customers.
How does the card get onto the phone?
Via the QR code on the counter stand: scan once, "Add to Wallet," done. The card is on the phone in seconds.
Is it GDPR-compliant?
Yes, GDPR by design: data minimisation, servers in the EU and a separate marketing consent. From your guests you need a name and an email, nothing more.